About GoDesign Digital, the CRM and automation team
About GoDesign DigitalGoDesign Digital is the CRM, marketing automation and lead generation side of GoDesign, a team of 16 in Dubai Media City and Islamabad that has delivered 900+ projects for clients in 50+ countries since 2018.
900+
Projects delivered since 2018
50+
Countries served
4.9
Rating from 900+ reviews
16
People on the team
Across GoDesign: 900+ projects since 2018 for 900+ clients in 50+ countries, rated 4.9 from 900+ reviews on Freelancer, Google and Trustpilot. The figures cover the whole agency, not only CRM and automation, but the same people and the same delivery process stand behind both.
Two offices, one team
GoDesign works from two offices. Dubai Media City handles strategy, client relationships and delivery: the people who sit across the table from you, learn your process and own the result. DHA Phase 2, Islamabad handles engineering: CRM configuration, n8n workflows and the integration code that moves data between systems.
The split is deliberate. You get a UAE team that knows the market, its WhatsApp-first sales habits and its rules, backed by an engineering team big enough to build and maintain real systems. Islamabad is one hour behind Dubai, so the working day overlaps almost completely.

A systems-led view of growth
Most businesses we talk to think they have a leads problem. Usually they don't. The leads arrive, then sit unanswered in a WhatsApp inbox, get typed into two spreadsheets, or go to a salesperson who forgets to follow up. Revenue leaks out of the process, not the pipeline.
So we fix the system before anyone spends more on ads. A CRM the team uses, connected to automations that handle the repetitive parts, closes the leak. We have seen businesses raise ad budgets to make up for a broken follow-up process when the fix was a few weeks of implementation work.

Who's behind it
- MI
Muhammad Ilyas
CEO
Strategy and client relationships
- TW
Tahir Waqas
COO
Operations and delivery
- MU
Muhammad Usman
CTO
Engineering, CRM and automation builds
Three founders lead a team of 16. Muhammad Ilyas is CEO and scopes what a business needs before anyone touches a keyboard. Tahir Waqas is COO and keeps delivery on schedule. Muhammad Usman is CTO and leads engineering: CRM implementation, n8n builds and the full-stack work that holds a system together.
Between them they have seen enough CRM roll-outs to know where they fail: unclear scope, nobody owning adoption after handover, and tools picked because they were fashionable rather than because they fit. Our process is built to avoid those.
Frequently asked questions
A team of 16, with offices in Dubai Media City (+971 58 903 1983) and DHA Phase 2, Islamabad (+92 307 6077533). Your project has a named lead who scopes it and stays your contact through handover.
No. Most of our CRM and automation clients are in the UAE, but GoDesign has delivered projects in 50+ countries. The scoping process is the same wherever you are.
godesign.ae is the full GoDesign agency: web design, branding, SEO and marketing alongside CRM and automation. godesigndigital.com covers CRM, marketing automation, email and lead generation only.
Sunday to Thursday, 9am to 6pm Gulf time. Islamabad is one hour behind Dubai, so both offices share the working day.
See the full GoDesign range
For web, SEO and everything beyond CRM and automation, visit godesign.ae.
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